ITV1 dodgems cars and nail polish

•        The itv1 logo and colours all match in the background they are all     yellowy/orange.
• ·      Itv2 is mainly for young females, which is why it has nail polish, heels and bags.
• ·            Itv2 is more busier while itv1 is more relaxed because its for family viewing
• ·            Dodgems are real but also a little make believe because they float and fly away. Its a little like toy story ‘while he adults are away the toys will play’.
• ·           Itv2 is a bit of a girl fantasy because as they nail polish falls lots of girlie objects grow out of the liquid. E.g. Heels, bags.
• ·           The logo sits in the middle of the idents, which ruins the content.