Channel 4 airplane graveyard ident

• Starts small like a trailer
• The sound gets louder as the idents goes on and it makes the ident grow.
• Stays the same speed throughout but as the camera moves it shows more.
• The ‘4’ logo is big, meaning ig channel, big programs and its dynamic
• The logo does keep you look for it though so it is interactive with the viewers
• Messes with codes and conventions as t doesn’t have a lot of branding and it looks more like a film opening then an ident